An interesting article on today's Financial Times shows the relationship between vision and mission: the G20 vision of a 2050 with only 2 degrees of extra global warming and US proposal to reduce carbon emisions 12 percent for that date -a vision statement related to survival and well-being fo future generations in a shared planet- is directly libke to Macro-level business opportunities for alternative energy options and industries.Some might argue whether alternative energy is in itself enough to offset the damage of global warming, and if this is caused only by human activity or also by cyclical, natural factors that are beyond human presence but -whatever our cause analysis migth be-.
Those arguments, however, do not deny the importance of alternative energy efforts and might also invite to consider additional "human action" to offset the risk to human survival and well-being posed by natural phenomena -cyclical or not-.
Moving the discussion about global warming from basic science and politically motivated debates -like those around nuclear , carbon or hidroelectrical alternatives' downsides- the G20 goals help develop "mission statements" for different energy industries as well as to measure the size of the potential market.
What could be the opportunities for Southern Sonora region and PII projects in those future markets and trends?
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Reference
- Harvey, F. (2009) US backs ending of fossil fuel subsidies. Financial Times
- Crooks, E. (2009) Real challenge lies in putting cash to work. Financial Times
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